Red Oxx

All journeys begin with a first step. For Red Oxx this step was taken by CEO Jim Markel’s veteran father, Jim Senior. Also a retired military Captain, his skills as a Rigger came in handy when creating lifting straps and weight belts. Crafting fitness products one at a time in his home’s basement, Jim Senior set in motion the vehicle that would one day grow into the Red Oxx the world recognizes today. Today the Red Oxx story continues with the world’s finest luggage and sporting gear, all meticulously made by hand by dedicated craftsmen and women right here in America. Building a culture of true quality and highly valuing customers to the point of not allowing any middle-man to come between them has led to our credo “Not sold at a store near you.”